Break through the noise in China pet market.
A comprehensive platform for pet industry professionals to understand the latest trends in Chinese pet industry and develop their brand in a fast growing environment
The pet population in China has increased by a 7.0% compound annual growth rate (CAGR) from 2013 to 2017, from 389 million pets to 755 million. The pet population will continue to show strong growth from 2018 to 2022, with an 8.2% CAGR. The cat population will have the largest growth, with an
We help pet brands achieve success in China through insights-based strategy
A recent article published in the New York Times tries to evaluate the impact of ongoing US-China trade war and the future of US pet care brands in China.