Break through the noise in China pet market.

A comprehensive platform for pet industry professionals to understand the latest trends in Chinese pet industry and develop their brand in a fast growing environment

We help pet brands achieve success in China through insights-based strategy

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We will be the co-pilot of your success in China: understand the industry, analyse your brand positioning, organise your sales & communication strategy, plan and execute marketing campaigns, etc.

What we do:

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Search Engine Optimization for Little Red Book

Little Red Book for the pet industry

Little Red Book is a social media and e-commerce platform. It is also known as Xiaohongshu or RED (Chinese: 小红书). With no real equivalent in the western world, the best way to describe it is as social selling platform (or social shopping if you’re in the shoes of the end-user). It combines the community values of

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