China Pet Industry News

Articles

South Korea Pet Food Market

New pet food regulations in South Korea

South Korea’s Ministry of Agriculture, Food and Rural Affairs announced last week plans to expand its pet food safety monitoring procedures to address the growing

Petfood NZ Factory

China Pet Foods acquires Petfood NZ

The Chinese company China Pet Foods (owner of multiple brands and factories, including Wanpy) has acquired 70% of New Zealand’s largest OEM canned food factory

Red Dog China

US$30M financing for RedDog

The pet nutrition brand “Red Dog” – Hongrui Biotechnology recently completed a first round of financing of nearly 200 million yuan (US$30 million) in China.

Lily's Kitchen enter China market

Lily’s Kitchen ready for Chinese market

Lily’s Kitchen is now available to pet owners across China thanks to a major distribution agreement with specialist Penefit International. Already the UK’s fastest-growing pet

Sunsun China IPO

Sensen Group files for A-shares IPO

On 18 January 2021, Sensen Group Co., Ltd. announced an initial public offering and listing counseling agreement with Haitong Securities, planning to enter the China’s

Iran Pet Market

[Iran] High Hopes for market reopening

Iran, one of the biggest and most promising pet food markets in the Middle East, is experiencing an acute shortage of high-quality pet food products, as the import of foreign brands continues to be banned. Opportunities may just be right around the corner.

Solid Gold Pet acquired by H&H

H&H Group acquires Solid Gold Pet

Health & Happiness Group International Holdings (H&H Group) acquired St. Louis, Missouri, USA-based Solid Gold Health Products For Pets, or Solid Gold Pet, for US$163 million, reported Mergers and Acquisitions. This represents H&H Group’s first foray into the dog, cat and other pet food industry.

China’s pet care market continues to expand rapidly. Since 2012, the growth in terms of volume, network size and products available in the country has been accelerating year after year.

But professionals from all over the world who have works with China know that entering this large and promising market is an adventure fraught with pitfalls.

If you want to be successful in chinese pet market, it is recommended to develop a good understanding of its characteristic and keep control over your brand image, no matter if you plan to rely on a general agent or work with multiples partners.

It starts here, with the latest news from the industry, market data and in depth articles covering topics such as sales network, chinese social media and other marketing tools, new regulations, etc.